Knewton in Wired

Some exciting press from Wired’s Epicenter blog today. The upshot? Better teachers, lower overhead, and smarter technology come together in the Knewton course for a more effective, more efficient test prep experience. The best part is that students reap the benefits:

The test-preparation industry makes $4 billion a year convincing students to come to their classes, taught in test centers in strip malls around the country. That’s just silly, in the age of the internet, according to [Knewton's CEO] Jose Ferreira, who wants to upend the industry.”

Check out the full article for a rundown of why the Knewton method makes so much sense. More of our lives are moving online every day. Isn’t it time for learning to follow suit?

[Wired] Former Test-Prep Exec Plots Industry Makeover